When it comes to Google, you have to be in it to win it, which is exactly why every small business owner should be paying attention to Google+ and YouTube (which is owned by Google).
Youtube is the second most frequently accessed platform in Australia with $13,500.00 UAV’s every month. That means a huge captive audience and therefore huge marketing potential for small businesses.
Google+ has had a slow adoption rate in Australia with only 600,000 (UAV) Unique Average Visitors every month, but the platform is on the rise as businesses grasp the impact embracing Googles answer to Facebook can have on their organic SEO ranking.
In this hands on workshop, we’ll look at the do’s and dont’s of these platforms and discuss how you can maximise the marketing opportunities available for your business.
PRESENTER – Frances Blackie
Frances is an accomplished sales and marketing professional who specialises in assisting SME’s manage their customer relationships. Having run a successful CRM strategy and implementation consultancy for a number of years, Frances has formed an exciting new company committed to propelling economic activity at a local level. Distrct32 was created to solve problems in the marketplace whilst promoting and supporting local enterprises.
Over the past 24 months, Frances has played a key role in developing and delivering the Digital Enterprise Program to hundreds of SME’s across the Perth metro. She loves educating the small business community on a variety of key topics including; customer relationship management, cloud-based productivity applications, social media and online marketing. Frances has mentored many small business owners to help them propel their business development activities to new levels of success whilst organising and automating key areas of their business administration and communication.
We have capped the number of attendees to ensure a small group. This will make for a more interactive workshop and give attendees the opportunity to ask questions making the content delivered relevant to each individual business. If you are unable to attend, please update your RSVP so we can give others the opportunity to attend instead.